Since ancient times, the Japanese people have been moved by the unparalleled beauty of nature and the four seasons, and this unique sense and appreciation of beauty has served to bring the Japanese together as a people and culture. The harmony between the natural environment, scenery and history is what brings joy to our guests, and it is our mission to ensure that our guests have a joyful stay.

This harmony and joy is key to the ideal hotel experience, which is duly expressed in our brand concept – something we call EMBRACING JAPAN’S BEAUTY. We want all of our valued guests to have special experiences with us, coming into contact firsthand with Japanese traditional culture, architecture, cuisine, arts and crafts – their own personal brush with Japan’s unique beauty and refinement.